Last updated: 16 January 2026
Website: https://surfsupsurfschool.com/
Data Controller: Surf Up Surf School (referred to as “we”, “us” or “our”)

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit or use the Surf Up Surf School website (“Site”), book lessons, join our mailing list or otherwise interact with us online. We are committed to protecting your privacy and complying with UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. What Personal Data We Collect

We may collect and process the following personal information about you:

a. Contact Information

• Name
• Email address
• Telephone number
• Postal address (if provided)

This information is collected when you:

• Make an enquiry
• Book or pay for surf lessons
• Sign up to receive newsletters or updates

b. Financial Information

• Payment card details (processed via secure third-party payment providers; we do not store full card data)

c. Technical & Usage Data

• IP address
• Browser type
• Device type
• Pages visited and time spent
• Referring websites

Collected via cookies and similar technologies.

d. Communications

• Emails and messages you send to us
• Marketing preferences

2. How We Collect Your Data

We collect your personal data in the following ways:

• When you complete forms on our Site
• When you make a booking / purchase
• When you subscribe to our mailing list
• Through cookies and analytics tools (see Section 8)
• From third-party services (where applicable)

3. Legal Basis for Processing

We process your personal information where we have one or more of the following legal bases:

• Contract: to fulfil bookings and provide services you request
• Legitimate interests: to improve our website, respond to enquiries, and prevent fraud
• Consent: for marketing and cookies where consent is required
• Legal obligation: to comply with applicable laws

4. How We Use Personal Data

We use your information to:

• Process enquiries and bookings
• Provide surf lessons and related services
• Communicate with you about your booking, account, or services
• Send newsletters and marketing (only with your consent)
• Improve and personalise our website and services
• Comply with legal and regulatory obligations

5. Sharing Your Information

We may share personal information with:

• Service providers who assist with site hosting, analytics, email delivery, and payment processing
• Professional advisors (e.g., lawyers, accountants) as required
• Law enforcement or government bodies where required by law

We do not sell your personal data to third parties.

6. Third-Party Services

We use third-party tools that may collect information about your use of this Site:

• Payment processors (e.g., Stripe, PayPal)
• Email marketing providers
• Website analytics (e.g., Google Analytics)

Third parties have their own privacy practices; please review their privacy policies directly.

7. Cookies and Tracking

We use cookies and similar technologies to:

• Enable essential website functionality
• Analyse performance and usage
• Deliver tailored content and ads (where consented)

You may manage your cookie preferences via the cookie banner or through your browser settings.

8. Data Retention

We retain personal information only as long as necessary to:

• Provide services and support
• Comply with legal, tax, or accounting requirements

Details are reviewed periodically.

9. Transfer of Data Outside the UK

Your data may be processed by third parties located outside the UK/EU (such as email or payment providers). Where this occurs, we will ensure appropriate safeguards are in place in accordance with applicable law.

10. Your Rights

Under UK data protection law you have rights including:

• Access to your personal data
• Correction of inaccurate information
• Erasure of data (in certain circumstances)
• Restriction or objection to processing
• Portability of data
• Withdrawal of consent at any time

To exercise these rights, please contact us at the details below.

11. Security

We implement appropriate technical and organisational measures to protect your information from unauthorised access, loss, misuse, or alteration. However, no transmission over the internet is 100% secure.

12. Children

Our services and Site are not directed at children under 16. We do not knowingly collect personal information from minors without parental consent.

13. Changes to This Privacy Policy

We may update this Policy at any time. Changes will take effect when posted on this Site with an updated “Last updated” date.

14. Contact Us

If you have questions, complaints or wish to exercise your data protection rights, you may contact:

Surf Up Surf School
Email: info@surfsupsurfschool.com
Address: Surfs Up Surf School, Polzeath Beach,
Wadebridge, PL27 6TB